Dive into the vibrant world of urban fashion with our guide to the Top 10 Streetwear Brands, spotlighting the most influential names shaping street culture as of June 2025! From the pioneering legacy of Supreme, born in NYC’s skate scene, to the refined nostalgia of Aimé Leon Dore, this curated list captures the essence of streetwear’s evolution, blending authenticity, hype, and innovation. Each brand—featuring heavyweights like Nike, Adidas, and Off-White, alongside cult favorites like Stüssy, Bape, Palace, Kith, and Carhartt WIP—has been selected for its cultural impact, trendsetting designs, and ability to resonate with global audiences, from skaters and musicians to fashion-forward icons like Travis Scott and Billie Eilish. Whether you’re hunting for the latest limited-edition drop, an iconic logo tee, or a pair of sneakers that’ll turn heads, our list explores the history, signature styles, and collabs that make these brands must-haves for anyone looking to elevate their street style game with bold, authentic flair!
1. Supreme
Supreme, founded in 1994 by James Jebbia in New York City, is a globally influential streetwear brand that has become a cultural phenomenon, blending skateboarding roots with high-fashion appeal through its minimalist designs and iconic red-and-white box logo. Originally a haven for NYC skaters, Supreme evolved into a hype-driven label under Jebbia’s vision, releasing limited-edition drops—often on Thursdays at 11 AM EST, a tradition that continues as of June 2025—that include graphic tees, hoodies, and accessories like the ever-popular 5-panel caps, typically priced between $40 and $200, though resale values can soar into the thousands.
The brand’s desirability stems from its scarcity model, with small-batch releases selling out in seconds online, creating a frenzy among fans and resellers on platforms like StockX, where a 2024 Supreme x Louis Vuitton hoodie might fetch $5,000. Supreme’s frequent collaborations, such as the 2025 Supreme x Nike SB Dunk Low featuring a graffiti-inspired design, amplify its cultural relevance, while its appeal to celebrities like Travis Scott and A$AP Rocky cements its street cred. The brand’s ability to straddle subculture and luxury, paired with its anti-establishment ethos and VF Corp ownership since 2020, keeps it at the forefront of streetwear, making it a coveted status symbol for those chasing hype and authenticity.
2. Off-White
Off-White, founded in 2012 by the late Virgil Abloh in Milan, Italy, is a groundbreaking streetwear brand that redefined luxury fashion by blending high-end design with urban culture, often described as “the art of casual luxury.” Abloh, who passed in 2021, infused Off-White with his architectural background, introducing signature elements like quotation marks around text (e.g., “SHOELACES”), diagonal stripes, and industrial zip-ties on items like sneakers and bags, with popular pieces like the Industrial Belt and 5% Tint sneakers typically priced between $300 and $1,200. As of June 2025, under new creative direction by Ib Kamara since 2022, Off-White continues to innovate, offering women’s collections with deconstructed dresses, oversized hoodies, and accessories like the Jitney bag, maintaining its streetwear edge while collaborating with brands like Nike, as seen in the 2025 “Off-White x Nike Air Max 90” drop.
The brand’s desirability lies in its cultural impact—Abloh’s vision made it a favorite among icons like Rihanna and Kanye West—and its limited-edition releases, which often sell out instantly and resell for thousands on platforms like StockX (e.g., a 2024 Off-White hoodie at $2,500). Off-White’s ability to bridge streetwear and luxury, its bold design language, and its continued relevance through global pop-up events and Paris Fashion Week shows make it a coveted name for fashion enthusiasts seeking individuality and hype.
3. Nike
Nike, founded in 1964 as Blue Ribbon Sports by Bill Bowerman and Phil Knight in Beaverton, Oregon, and officially rebranded as Nike in 1971, is a global powerhouse in sportswear that has seamlessly transitioned into a streetwear icon, blending athletic performance with cultural relevance. Renowned for its innovative designs and technology, such as Air Max cushioning and Flyknit materials, Nike’s streetwear appeal soared with lines like Nike SB (Skateboarding) and collaborations with designers like Virgil Abloh for The Ten collection in 2017. As of June 2025, Nike continues to dominate with women’s streetwear offerings, including oversized Swoosh hoodies, Air Jordan 1 sneakers, and leggings, typically priced between $50 and $200, though limited-edition drops like the 2025 Nike x Travis Scott Dunk Low can resell for over $1,500 on platforms like StockX.
Nike’s desirability stems from its deep ties to sneaker culture, its endorsement by global icons like Serena Williams and Billie Eilish, and its ability to create hype through scarcity—weekly drops on the SNKRS app often sell out in minutes. The brand’s cultural impact, seen in its influence on hip-hop and skate scenes, along with sustainability efforts like the 2024 Move to Zero campaign reducing carbon emissions, keeps it relevant. Nike’s blend of functionality, style, and status makes it a coveted name in streetwear fashion.
4. Adidas
Adidas, founded in 1949 by Adolf “Adi” Dassler in Herzogenaurach, Germany, is a global sportswear giant that has solidified its place as a streetwear icon through its blend of athletic heritage, innovative design, and cultural relevance. Originally known for performance footwear like the Superstar sneaker, introduced in 1969 with its iconic shell toe, Adidas gained streetwear prominence in the 1980s through hip-hop culture, notably with Run-DMC’s endorsement, and later through its Yeezy collaboration with Kanye West starting in 2015 (though the partnership ended in 2022). As of June 2025, Adidas continues to thrive in streetwear with women’s collections featuring pieces like the Adicolor track jackets, Gazelle sneakers, and Forum Lows, typically priced between $50 and $150, though limited-edition releases like the 2025 Adidas x Bad Bunny Gazelle can resell for $500 on platforms like StockX.
The brand’s desirability lies in its ability to merge sport and style, appealing to icons like Beyoncé (who collaborated on the Ivy Park line) and its hype-driven drops through the Confirmed app, which often sell out in seconds. Adidas’ cultural impact, seen in its influence on music, skate, and fashion scenes, alongside sustainability initiatives like the 2024 goal to use 100% recycled polyester, keeps it relevant. Its accessibility, trendsetting collaborations, and timeless designs make Adidas a coveted name in streetwear fashion.
5. Stüssy
Stüssy, founded in 1980 by Shawn Stussy in Laguna Beach, California, is a pioneering streetwear brand that laid the foundation for the global streetwear movement, originating from the surf and skate culture of the West Coast. Initially a small operation selling hand-printed graphic tees and surfboards featuring Stussy’s signature scrawled logo, the brand gained traction in the 1980s and 1990s by blending surf, hip-hop, and punk aesthetics, becoming a staple in urban fashion. As of June 2025, Stüssy remains a streetwear icon, offering women’s collections with relaxed-fit hoodies, logo tees, and workwear-inspired pieces like the Big Ol’ Jeans, typically priced between $40 and $150, while collaborations like the 2025 Stüssy x Levi’s denim capsule drive resale prices to $400 on platforms like StockX.
Stüssy’s desirability stems from its authentic roots and cult status among skaters, artists, and musicians like A$AP Rocky, who often sport its gear, as well as its limited-edition drops that sell out rapidly on its website and at flagship stores in cities like Tokyo and New York. The brand’s cultural impact, seen in its influence on streetwear giants like Supreme and its ability to stay relevant through collaborations with brands like Nike (e.g., the 2024 Stüssy x Nike LD-1000 sneaker), combined with its nostalgic appeal and laid-back vibe, makes Stüssy a coveted name for those seeking genuine streetwear credibility.
6. Bape
A Bathing Ape, commonly known as Bape, was founded in 1993 by Tomoaki “Nigo” Nagao in Tokyo, Japan, emerging as a trailblazing streetwear brand that fused Japanese pop culture, hip-hop, and anime influences with bold, playful designs. Renowned for its signature camouflage patterns, shark hoodies, and vibrant graphics like the Ape Head logo, Bape gained a cult following in the early 2000s through its Harajuku store and limited-edition drops, often embraced by rap icons like Pharrell Williams. As of June 2025, now under the creative direction of Nigo’s successors (Nigo stepped down in 2013 after selling the brand to I.T Group), Bape continues to thrive with women’s collections featuring colorful camo tees, Baby Milo cartoon collaborations, and iconic Bapesta sneakers, typically priced between $100 and $400, though rare pieces like the 2025 Bape x Adidas Superstar can resell for $800 on platforms like StockX.
Bape’s desirability lies in its scarcity-driven model—small-batch releases create hype, often selling out in minutes online—and its global appeal, worn by celebrities like Billie Eilish and Lil Yachty, who amplify its cultural cachet. The brand’s influence on streetwear, seen in its pioneering use of bold patterns and collaborations with brands like Supreme and Coach in 2024, alongside its playful, youthful aesthetic, makes Bape a coveted name for streetwear enthusiasts chasing exclusivity and vibrant self-expression.
7. Palace
Palace, founded in 2009 by Lev Tanju in London, England, is a highly influential streetwear brand that emerged from the city’s skateboarding scene, blending British humor, 90s nostalgia, and high-quality design to create a distinct, irreverent aesthetic. Known for its bold Triferg logo—a triangular emblem inspired by Penrose geometry—Palace gained traction with its VHS-style lookbooks and playful graphics, like cartoonish prints on hoodies and tees, quickly becoming a staple in global streetwear culture. As of June 2025, Palace continues to release seasonal drops, typically every Friday during a season, featuring women’s collections with oversized logo tees, GORE-TEX jackets, and accessories like branded caps, priced between $60 and $300, though limited-edition items like the 2025 Palace x Adidas Samba can resell for $600 on platforms like StockX.
Palace’s desirability stems from its authentic skate roots, its cult following among skaters and artists like A$AP Rocky and Jonah Hill, and its scarcity model—drops sell out in minutes online, fueling resale hype. The brand’s cultural impact, seen in its tongue-in-cheek campaigns and high-profile collaborations like the 2024 Palace x Ralph Lauren collection, alongside its ability to merge streetwear with luxury (e.g., the 2025 Palace x Gucci capsule), makes it a coveted name for those seeking bold, authentic street style with a British edge.
8. Kith
Kith, founded in 2011 by Ronnie Fieg in New York City, is a leading streetwear brand and lifestyle retailer that has become a cultural force by blending luxury fashion, streetwear, and sneaker culture with a focus on quality, storytelling, and community. Starting as a sneaker boutique, Kith evolved into a full-fledged brand under Fieg’s vision, known for its clean, tonal designs, premium materials, and signature Kith logo on pieces like oversized hoodies, collaborative sneakers, and versatile outerwear, typically priced between $80 and $400, though limited-edition drops like the 2025 Kith x New Balance 990v6 can resell for $700 on platforms like StockX. As of June 2025, Kith’s women’s collections feature minimalist yet elevated streetwear, such as cashmere-blend sweats and satin varsity jackets, often released through its Monday Program drops, which sell out rapidly online and at flagship stores in NYC, LA, and Tokyo.
Kith’s desirability lies in its expertly curated collaborations—think the 2024 Kith x Disney Mickey Mouse capsule—and its appeal to celebrities like Hailey Bieber and Travis Scott, who amplify its cool factor. The brand’s experiential retail spaces, like the Kith Treats ice cream bar, and its storytelling through lookbooks, create a loyal fanbase, while its scarcity model and cultural relevance in sneaker and streetwear communities make Kith a coveted name for those seeking refined, hype-driven style.
9. Carhartt WIP
Carhartt Work In Progress (WIP), launched in 1994 as an offshoot of the American workwear brand Carhartt (founded in 1889 by Hamilton Carhartt in Detroit, Michigan), is a streetwear label that reimagines the brand’s rugged, utilitarian roots for a modern, urban audience, blending durability with minimalist style. Carhartt WIP adapts classic workwear pieces like the Chore Coat, Bib Overall, and Detroit Jacket, often crafted in hardwearing duck canvas or Dearborn denim, into street-ready staples with a relaxed fit and subtle branding, such as the iconic “C” logo, typically priced between $60 and $250. As of June 2025, Carhartt WIP’s women’s collections include earthy-toned cargo pants, logo hoodies, and accessories like beanies, with collaborations like the 2025 Carhartt WIP x New Balance 990v5 sneaker (reselling for $400 on StockX) keeping the brand fresh.
Its desirability stems from its authentic heritage—originally made for blue-collar workers, now embraced by skaters, artists, and musicians like Frank Ocean—and its versatility, offering timeless, durable pieces that fit seamlessly into streetwear culture. The brand’s cultural impact, seen in its influence on 90s hip-hop fashion and recent Paris Fashion Week pop-ups, along with its affordable price point compared to luxury streetwear, makes Carhartt WIP a coveted name for those seeking practical, stylish, and authentic gear.
10. Aime Leon Dore
Aimé Leon Dore (ALD), founded in 2014 by Teddy Santis in Queens, New York, is a streetwear brand that has garnered a cult following by blending nostalgic Americana, preppy aesthetics, and urban sophistication, drawing inspiration from 90s New York culture, basketball, and Santis’ Greek heritage. Known for its meticulous attention to detail, ALD offers women’s collections featuring refined staples like tailored wool trousers, retro-inspired cardigans, and logo-embroidered hoodies, often in muted, earthy tones, with prices typically ranging from $100 to $500—though collaborative pieces like the 2025 ALD x New Balance 550 sneaker can resell for $800 on StockX. As of June 2025, with Santis also serving as creative director of New Balance Made in USA, ALD continues to release limited drops online and at its Mulberry Street flagship, often selling out within minutes.
The brand’s desirability lies in its storytelling—campaigns often feature Santis’ family or NYC locals—and its appeal to tastemakers like Emily Ratajkowski and Justin Bieber, who vibe with its timeless, curated style. ALD’s cultural impact, seen in its community-driven events like the 2024 Queens pop-up basketball tournament, and high-profile collaborations with brands like Porsche (e.g., the 2025 911 Turbo capsule), create hype, while its focus on quality fabrics and subtle luxury makes Aimé Leon Dore a coveted name for those seeking elevated, nostalgic streetwear.
